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Insights

Financial
August 14, 2019
How To Build a Solid Marketing Plan

Effective marketers follow a reliable process that allows them to strategically address top priorities. By following these guidelines, you can ensure that your institution’s marketing is focused on the right initiatives.

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Financial
August 6, 2019
How Secure is Your WordPress Site?

Learn best practices from WordPress security experts.

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Financial
August 6, 2019
5 Reasons Why Our Clients Are Choosing WordPress

Learn more about why many of our clients choose WordPress.

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Education
July 31, 2019
Securing Marketing’s Place at the Table: 3 Messages for Navigating Leadership Changes in Higher Education

Read about three important ways to make your marketing team an invaluable part of a successful leadership transition at your college or university.

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Healthcare
July 16, 2019
How Telemedicine is Changing Healthcare: 6 Key Trends in Telehealth Services and How Health Systems Can Adapt

The number of patients who use telehealth services is projected to double in the next 5 to 10 years.

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Education
June 27, 2019
4 Questions to Jump-Start Your Annual Marketing Plan

Learn four important questions and how answering them will help you write the best annual marketing plan for your institution of higher education.

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Healthcare
June 27, 2019
Become Your Patients’ Go-To Wellness Resource

Learn how healthcare marketers can attract consumers interested in wellness by emphasizing patient satisfaction and patient-centered care.

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Healthcare
June 12, 2019
Top Healthcare Marketing Trends for 2019: Health Risk Assessments

HRA programs have a variety of benefits for employers and employees, not to mention health systems. They make sense for everyone involved, which makes it easy to encourage employers to participate.

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Education
May 23, 2019
Increase Graduate Enrollment With These 7 Lead-Nurturing Campaign Tips

Learn seven critical steps to creating an engaging lead nurturing campaign to increase graduate school enrollment.

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Healthcare
May 14, 2019
Show Patients Your Sensitive Side

Learn how to market to patients who have sensitive health concerns.

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Financial
May 14, 2019
The Five People You Meet on Financial Websites

If your website content reads like an outdated sales pitch, it’s time to refresh your web content.

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Financial
May 2, 2019
The Three Big Takeaways From the 2019 Financial Brand Forum

Get the hottest tips on how to grow your financial brand.

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